Interactive e-learning Video Prévention & Interim How to motivate working students to interest themselves in (“boring”) contract issues and safety measures? A classical linear explanation was surely not the right idea to get these youngsters involved. Therefore we made an interactive video.The working students can choose on the fly how the heroes Marie searches her […]
Breaking ScienceHow can you get young people excited for a job in chemistry? After all, the average teenager is not necessarily keen on pots, balances, microscopes and measuring cups. A staff shortage in the sector is imminent. An interesting key to the solution: a game. Or better: a series of games!Commissioned by Co-Valent, the department […]
The great play cornerShoe Stores ManietShoe stores Maniet wanted to engage the children of the Stockel area in the design of their new big play area in the Stockel shop. Dreammachine Kids created a campaign in order to reach out to families in the area. A non-branded collaboration with schools was setup equally.Project detailsOnline and […]
Kids & Family Marketing CongressIn September 2016 Dreammachine Kids organized the ‘Kids & Family Marketing Congress’ in Zellik (Brussels area).Speakers from Belgium and abroad included: Leah Swartz (FutureCast, US), cowriter of the book “Millennials with Kids”, Henk Hanssen (Netherlands), author of “Baby-management voor vaders”, Christopher Schering from Cobra Youth Communications (Berlin), Ellen Bakema and Ellen […]
Best Friends Forever bookletAtoma BFFDreammachine Kids developed a new product for Atoma, that was sampled in the sCoolbox sample-boxes targeted at 12 year old kids, at the end of the 6th grade school year.The small notebooks contained a number of questions to be filled in by the ‘Best Friends Forever’ of the children. This way […]
ClientLe ChatBased upon desk research about digital mums of babies, a strategy was built upon 3 pillars: shareable content (lots of it!), emailings with reduction vouchers and on-line photo contests helping mums to share their baby’s memories. Based on the results of the research, Dreammachine also built the Le Chat website.Project detailsLe Chat digital strategyContestsWebsiteSee […]
Woeffies gamingShoe Discount (Bristol)For the youngest customers, Dreammachine built a website and mobile app with games, based upon preschoolers’ usability requirements. Fun for the kids (and for the mamas)!Project detailsAppWebsiteDesignGameSee more works
Persil Socks GamePersilThe memory game “Bring the socks together”, created by Dreammachine for the Persil ‘Bubbles’ product, was so popular that it was reworked afterwards in several variations. Here the ‘Christmas version’.Project detailsOn-line memory gameSee more works
Persil Cabin of the BearPersilDreammachine created several contests for the partnerships of Persil with the Caves of Han, focusing on the green theme and targeting families with kids. In this game 6000 cabins were built with the tool created by Dreammachine. The prize in this contest was a stay for the whole family (or ‘framily’) […]
Kimi advergamePersilIn order to launch the ‘Cold Power’ product, Persil’s first product allowing laundrying at low temperatures, Dreammachine developed an advergame that was in line with the sponsorship of the Princess Elisabeth Polar Station. The bouncing game featured ‘Kimi’, the product mascot that was joined as a plush puppy with the product as an instore […]